Brian Armstrong

Blog Income Report - August 2008

Some people have been asking me how much money this blog makes.

If you’ve been reading it for a while then you know I like making monthly financial statements, so as you might have guessed I track the numbers.

Here they are for August 2008.

Income:

TOTAL INCOME: $420.92

Expenses:

  • $10.00 - Hosting with 1and1 (this includes a number of sites, not just BreakingFree)

  • $45.00 - Book printing and shipping costs (paperback only)

  • $5.00 - E-Junkie for processing book payments

TOTAL EXPENSES: $60.00

NET INCOME: $360.92

As you can see I’ve been trying a variety of ad programs. Some of them are under performing, like Kontera, CJ, and Chitika. I’m always ready and willing to replace these with something that might work a lot better. In particular the 125x125 square ads on the right side of this blog make very little money at all. I was trying a company called PerformancingAds.com last month which brokers 125x125 square ads like that, but they didn’t make a single dollar :(. That space can probably be put to better use.

If anyone has other suggestion for what has made them money on their blog, please post below in the comments.

I don’t think blogging is a good way to get rich quick, but if you enjoy writing about a subject then by all means it doesn’t hurt to make some money on the side.

The real benefit of blogging (at least in my mind) is:

  1. Writing your thoughts and interacting with others on a particular topic forces you to learn it better and faster.

  2. From a purely egotistical point of view, it just feels good to help other people, get emails from them, and have people listen to what you say.

  3. It’s like a personal journal to help you record and organize your thoughts.

  4. It’s a good way to keep in touch with people who you wouldn’t ordinarily have time to communicate with on a regular basis. They can still know what’s going on in your life.

  5. It builds distribution for your ideas (also known as a permission asset) so that the next time you launch a project there are people who know you and are willing to check it out.

If the non-monetary reasons make enough sense for you to blog, then I think you can wake up a few years later and have a nice fairly passive income. It certainly doesn’t happen quick though, and I’ve still got a ways to go. I’ll keep you posted as things progress and I find other ways to make money from blogging as a side income.

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